What is Adsense and How Do You Make Money With It?

by Alma on January 8, 2011

What is Adsense

Adsense is an advertising program provided by Google which helps businesses, blogs or content publishers earn money by placing ads on their website. Whenever a visitor clicks on an ad, the website owner receives a small payment, typically anywhere from a few cents to a few dollars for each click. This is a great way for small business owners to monetize their blog or website. Once you join the program, you can copy and paste code into your website and Adsense will automatically deliver the right ads that correlate to the content on your page. For a really in-depth article, Lisa Irby has a great write up.

Many website and blog owners who use Adsense advertising to generate income from their site will utilize keywords that relate to ads that may interest the visitor. Although the owner of the blog or website cannot choose which ad will appear, they can choose the type of ads displayed by adding certain keywords into the content of their page.

How The Program Works

Google Adsense is based on the pay-per-click revenue model. Money is generated every time a visitor sees an ad that they are interested in and clicks on it to learn more. Bloggers who use Adsense usually try to get more visitors to their website in order to increase revenue each month. Certain keywords actually pay more than others, so creating content for high paying keywords is also a good way to monetize a website.

The program pays participating website owners by check or direct deposit for those who are able to verify their bank account with Google. Payment is made 30 days after the end of the month when the minimum payment of $100 has been reached. Revenue carries over to the next month if the minimum isn’t reached.

Some people use their earnings for beer money, others make their entire living online and even become wealthy through adsense.

You can signup for adsense, here. You need to have a website. In rare cases your website may not be accepted into the program.


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